The Sotheby’s International Realty brand was established to connect the finest real estate companies to the most prestigious clientele in the world.
Today, the Sotheby’s International Realty network boasts more than 12,000 sales associates located in approximately 530 offices in 46 countries and territories, sharing many thousand referrals around the world.
Russ Lyon|Sotheby’s International Realty is the top-producing Sotheby’s International Realty affiliate in the world!
Over 89% of prospective buyers are searching for homes and property on-line. RL|SIR offers a multi-million dollar brand ad campaign intended to lead buyers to www.sothebysrealty.com which, in 2011, received over 150,000,000 global impressions. This plan demographically targets affluent buyers nationally and internationally.
Over 200 website portals use www.sothebysrealty.com for their real estate inquiries, such as: Google, Realtor.com, NYTimes.com, Yahoo.com, DuPontRegistry.com, MSN.com, Wall Street Journal WSJ.com, LuxuryHomes.com, Trulia.com, Move.com, AOLrealestate.com, and azrealestate.com.
Combining Russ Lyon Realty’s local connections with Sotheby’s International Realty’s global reach provides our sellers with maximum exposure and our buyers with unlimited purchasing opportunities.